LO2: Positives of Social Media and Globalisation

 1:

Connectivity of ideas & people

    Breaking down geographical boundaries, through varioius ways of connections

    You can connect on fan forums, where people have similar or the same interests or        hobbies, on websites like Reddit.

    - Professional: twitter.com

    - Personal Use: instagram.com

    - Digital trendsetting

Web-utopianism links to trendsetting through websites like TikTok, where people can collaborate on ideas and innovate each other

    - Collaborative production

Web-utopianism can be linked to collaborative production through games like Fortnite, where the developers 'Epic Games' are often collaborating with other companies and expanding the reach of the game. More recently, Epic have collaborated with Marvel to create a 'Zero War' comic book series, which directly links back to both the game and the Marvel universe. 

    - Online UGC Content (Soundcloud)

Web-utopianism links to UGC through websites like YouTube & TikTok, where the users create their own content to share on a global scale. 

    -Video games (E-Sports)

    - Virtual environments 

    - Tutorials (Youtube)

2:

Sharing of technology and innovation

    Allow us to share materials and access material across different countries

Howard Rheingold (1991) foresaw the sharing of technology, software, ideas and content and termed the phrase electronic agora.

This describes the online meeting spaces, where people can discuss topics, ideas and ways to achieve collaboration of projects

In the mid 2000's people went to a digital environment called 'second life' where they socials using avatars and it helped facilitate distance of projects

EVE online (2003) allowed users to make money in the real world trading in the virtual world- through a gaming platforms.

3:

Financing personnel (crowd sourcing) & generation of funding (crowd funding)

        Crowd sourcing is completing a project by enlisting the services of a large number of people, typically via the internet.

        Crowd funding is gathering money from general public to fund a project, as people contribute a relatively small amount, typically via the internet. This allows normal people, not backed by businesses, to be able to gain funds to create new and interesting projects. Thanks to social media, this can be on a world wide platform.

The Long Tail theory is a theory that can be used to describe the way in which new technologies have enabled audiences to have choice over the amount of media they can access. Not just mass/popualr, but niche.

Initially written based on music streaming, it can now be applied to video on demand and streamed media. 

Through recommended systems (Web 3.0 or the semantic web) niche products are often promoted.

It can be linked to social media as it enables consumers to access that material quickly.

ITV Hub

Netflix

Amazon

Youtube

Spotify

Facebook Marketplace

Shpock

eBAY